In a groundbreaking fusion of fashion and technology, a startup backed by Reebok co-founder Joe Foster is set to design a shoe in orbit, marking a historic milestone in the footwear industry. The Florida-based company, Syntilay, has partnered with space tech firms OrbitsEdge and Copernic Space to leverage artificial intelligence (AI) for this innovative project, scheduled for 2026.
The mission aims to utilize the unique environment of space to create a shoe design that is not only cutting-edge but also eco-friendly. By harnessing AI technology in orbit, the project seeks to reduce the costs and environmental impact associated with traditional AI and blockchain processes on Earth.
Syntilay, already known for its futuristic approach with custom 3D-printed slides priced at $150, is pushing boundaries by exploring economic opportunities beyond our planet. This initiative is seen as a step toward establishing an off-Earth economy, showcasing how industries like fashion can innovate through space exploration.
The collaboration will involve sending an AI computer into space to conceptualize and design the shoe, a process that promises to blend creativity with scientific precision. This endeavor is not just about footwear; it’s about redefining how products can be developed in environments previously thought impossible.
Industry experts are watching closely, as this project could pave the way for other sectors to experiment with off-Earth manufacturing and design. The involvement of a veteran like Joe Foster adds significant credibility, given his legacy in building Reebok into a global brand.
As the 2026 launch date approaches, Syntilay and its partners are gearing up to make history, proving that the sky is no longer the limit when it comes to innovation in design and technology. Stay tuned for updates on this out-of-this-world project.
Andrew Lee
